WHO DO YOU THINK YOU ARE? LIVE
TO PUT DOWN NEW ROOTS AT BIRMINGHAM’S NEC
Immediate Media Co, the special interest content and platform company, announces that Who Do You Think You Are? Live, the world’s
largest family history event, is to relocate to the Birmingham NEC next year.
Moving from Olympia, London, where the
event has been running for eight successful years, the show will also change
dates and will now be held from 16-18 April 2015.
Sponsored by Ancestry.co.uk, Who Do
You Think You Are? Live helps genealogy enthusiasts of all levels to uncover
their roots, bringing together informative workshops, experts from the major
subscription sites, museums, archives, specialist exhibitors and the largest
gathering of family history societies.
Andy Healy,
Show Director, commented: “We are delighted to be bringing Who Do You Think
You Are? Live to this world-class venue. This move will allow us to take
advantage of the NEC’s excellent facilities and transport links and will help us
to add real value to the show, opening it up to exhibitors and visitors across
the whole country, giving more people than ever the chance to unravel their
family history.”
David Gallagher,
the NEC’s New Business Development
Manager, added: “The NEC is a natural home
for a show of this scale and we consistently deliver the right audience for the
right show. Our location, as well as the venue’s size and flexibility, will be
key to delivering the audience the organisers are after, and our Research &
CRM team backed this up with their research findings which told us that over six
million people fitting their specific visitor profile were situated within just
two hours’ drive time of the NEC.”
Who Do You Think You Are? Live is
based on the popular television programme, produced by Wall To Wall (a Warner Bros. Television Productions UK company), which will
celebrate its 100th episode later this year. To date, the series has
seen celebrities including Marianne Faithfull, Patrick Stewart, Nigella Lawson,
J.K. Rowling and Sebastian Coe trace their family trees to discover the secrets
and surprises from their past.
Immediate owns a majority share in Who Do You Think You
Are? Live and has managed the show since November
2010. The 2014 event ran from 20-22 February, attracting around 14,000 visitors.
It was announced in February that Who Do You Think You Are? Live is to
launch in Glasgow at the SECC from 29-31 August 2014 as part of the Homecoming
Scotland celebrations, marking the first time the event has been held outside of
London.
Wall to Wall’s productions have won almost every major international television award and it regularly tops UK trade magazine polls as the company rated most highly by its peers; subsequently attracting the top talent from across the industry.
Wall to Wall is part of Warner Bros. Television Productions UK. All Wall to Wall’s programme and format sales are handled by Warner Bros. International Television Production.
About Who
Do You Think You Are? Live:
Who Do
You Think You Are? Live 2015, sponsored by Ancestry.co.uk, is taking place at
the Birmingham NEC from 16-18 April 2015. Immediate Media Co owns a majority
share in Who Do You Think You Are? Live and manages the live event. www.whodoyouthinkyouarelive.com
About Immediate Media
Co:
Immediate
Media Co, the
specialist interest content and platform company, creates compelling content on
platforms that enhances the way people engage with what they love. With an
exciting mix of market-leading brands, great talent and technology expertise,
Immediate, one of the biggest consumer media businesses in the UK and the third
largest magazine publisher, combines its reputation for editorial quality with
an integrated approach to delivering multi-platform content.
Its wholly owned brands
include Radio
Times, olive, Homes &
Antiques and highly
successfully digital brands including MadeForMums.com, loveyourhair.com and visordown.com. It publishes BBC Top
Gear, BBC Good
Food, and
BBC
EasyCook on behalf of
BBC Worldwide as well as BBC
History, BBC
Gardeners’ World,
BBC
Focus and the
CBeebies portfolio, under licence. It publishes
Lonely
Planet Traveller
magazine for LPG Inc.
With 850 staff in London and
Bristol, Immediate has over 1 million subscribers, a brand reach of over 25
million UK consumers and revenues of £150m per annum. It is owned by Exponent
Private Equity.
Follow us on Twitter
@Immediate_Media
About the
NEC:
The NEC - where brands are born,
products are launched and networks are made - occupies a 610 acre site in the
borough of Solihull (just eight miles from Birmingham City Centre) and welcomes
around 2.1 million visitors each year to over 500 events.
The UK’s number one venue offers
unrivalled connectivity and flexibility with more than 186,000 square metres of
covered exhibition space through 34 conference suites and 20 interconnecting
halls, in addition to over 160 acres of hard standing ground and 75 acres of
woodland.
Situated at the heart of the national
motorway network and physically linked to both Birmingham Airport and Birmingham
International Railway Station, 75% of the UK’s population are based within a
three-hour drive time of the NEC and the venue has over 16,500 car parking
spaces for visitors.The
proposed HS2 Birmingham
Interchange, fully supported by the NEC Group, will create greater ease of
access to the area (38 minute journey time between London and Birmingham) and
will put in place the essential infrastructure necessary to do business
effectively across the UK, Europe and beyond, while the new runway extension at
Birmingham Airport - which offers 150
direct destinations and 400 one-stop connections - gives airlines the potential to offer passengers from the Midlands non-stop flights to
the west coast of the USA, South Africa, the Far East and South
America.
And, as the NEC site’s ‘Destination
NEC’ master plan continues to progress, work is now underway on the UK’s first
integrated destination leisure and entertainment complex, Resorts World
Birmingham, which is due to open in Spring 2015 with the creation of 1100 new
jobs, making the NEC site a 24/7 visitor
destination.
Visit the NEC online:
www.thenec.co.uk and find out what’s on at www.thenec.co.uk/whatson. You also follow the NEC on Twitter and LinkedIn and ‘like’ the venue on Facebook.
About Ancestry.co.uk:
Ancestry.co.uk contains more
than one billion records in collections including the most comprehensive online
set of England, Wales and Scotland Censuses from 1841 to 1911, the fully
searchable England and Wales Birth, Marriage and Death Indexes, the World War
One British Army Service and Pension records, UK Parish Records and the British
Phone Books.
Ancestry.com is the world's largest online family
history resource with approximately 2.7 million paying subscribers across all
its websites. More than 14 billion records have been added to the Ancestry.com sites and users have created more than 60
million family trees containing more than 6 billion profiles.
In addition to its flagship
site www.ancestry.com, the company operates
several global Ancestry international websites along with a suite of online
family history brands, including Archives.com,
Fold3.com, Newspapers.com, and offers the AncestryDNA product,
sold by its subsidiary, Ancestry.com DNA, LLC, all of which are designed to
empower people to discover, preserve and share their family
history.
For further stories and
updates related to family history research, you can also follow Ancestry.co.uk
on Facebook and Twitter.
About Wall to
Wall:
Wall to Wall is one
of the UK's leading production companies. For over 20 years the Warner Bros.
Television Productions UK-owned indie has been supplying broadcasters around the
world with ground-breaking, award-winning high quality television content across
many genres.
Productions range from the
entertainment phenomenon and ratings winner The Voice
UK to Oscar-winning feature documentary Man On
Wire, BBC One hit drama New Tricks, the
internationally acclaimed genealogy series Who Do You
Think You Are?, the highly rated ITV factual format Long Lost Family, the
innovative living history “House” franchise (which included1900 House, 1940
House, Edwardian Country House) to single
dramas - Filth: The Mary Whitehouse Story, the
multi-award winning A Very English Marriage and
multi Golden Globe, BAFTA and Emmy nominated The
Girl.
Wall to Wall’s productions have won almost every major international television award and it regularly tops UK trade magazine polls as the company rated most highly by its peers; subsequently attracting the top talent from across the industry.
Wall to Wall is part of Warner Bros. Television Productions UK. All Wall to Wall’s programme and format sales are handled by Warner Bros. International Television Production.
4 comments:
Why can't the 2015 event be held in London again ?? Have a smaller version at Birmingham....London is a better location because of the great transport links and the nearby international airports. Why on earth move the event so far away ????
The decision to move WDYTYA to Birmingham has made it much more difficult for international visitors. However, rather than flying to Birmingham it might well be cheaper to fly to London Heathrow and get the bus from Heathrow to Birmingham:
http://www.nationalexpress.com/wherewego/airports/heathrow-airport.aspx
I'm told it's a very good service and a better option than travelling by train.
Moving to Birmingham will bring in a different audience, but I'm rather hoping that this is a one-off and that WDYTYA will be back in London next year. We'll just have to see how it works out.
I will not be going as I always go for the whole event. In order to go I would have to book a hotel which is not financially viable
I booked into one of the Travelodges which is actually very reasonably priced. The cost was not much different to paying for a return rail fare to London and back every day.
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