Wednesday, 11 January 2017

AncestryDNA reaches the three million milestone

AncestryDNA have announced that they have reached the three million milestone. It took 11 months to go from 1 million to 2 million customers but just seven months to get to 3 million.

Astonishingly 1.4 million kits were sold in the last three months of 2016 with 560,000 kits sold over the so-called "Black Friday" weekend when the AncestryDNA test was on sale for just £49 in the UK and $49 in the US.

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